Holmfirth couple launch new activewear brand inspired by lockdown

By Lizzie Murphy
Published 14th Feb 2021, 11:45 BST
Clare and Rick Taylor realised that exercising outside kept them sane during lockdown and that the clothes they were wearing were inadequate.Clare and Rick Taylor realised that exercising outside kept them sane during lockdown and that the clothes they were wearing were inadequate.
Clare and Rick Taylor realised that exercising outside kept them sane during lockdown and that the clothes they were wearing were inadequate.
Clare and Rick Taylor had two revelations during the first lockdown in March 2020. Exercising outside was a major factor in keeping them sane, and what they were wearing wasn’t up to the job.

With Mr Taylor’s background in technical fabrics and Mrs Taylor’s in marketing, creating a brand that solved these problems seemed like the logical thing to do.

This month, the Holmfirth-based couple are launching Stretch & Burn, a British-designed range of activewear created to solve common exercise problems, made from premium recycled Italian fabric and ethically manufactured in Portgual.

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