Emoji helps sweeten Great British Bake Off fans' Twitter feeds
Twitter has unveiled a brand new emoji ahead of the BBC One show’s return tonight, which will be activated every time the official hashtag #GBBO is used.
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Hide AdIt features the bunting-bedecked tent which will see 12 new amateurs bakers attempt to try to impress tough judges Mary Berry and Paul Hollywood.
During Nadiya Hussain’s triumph in last year’s final, there was an average of 2,095 tweets a minute, showing Bake Off fans hate missing a crumb of the action online.
Her new TV series, The Chronicles of Nadiya, following her return to her roots in Bangladesh, will begin straight after the first episode finishes and is sure to spark plenty of tweets to her official account, @BegumNadiya.
• The Great British Bake Off returns on BBC One at 8pm.