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Nothing works like specialist collaboration
A marketing service which offers a no-win-no-fee-style service aimed at recession-hit SMEs, has been launched in Yorkshire.
Nothing Works is designed to cut the risks associated with traditional spending on consultancy work. The firm says it can guarantee a measured business performance improvement for a company – or it doesn't have to pay a penny.
Chris Boyce, founder of the firm, said: "There are loads of SMEs across this part of the country with ideas and products that have great commercial potential but, because of the economic conditions, they are reluctant to push them. We take the fear out of the equation."
Nothing Works, based in Cheshire, is a professional collaboration of specialist marketing agencies in Leeds, Sheffield and Merseyside.
Mr Boyce said he has had 20 enquiries from Yorkshire firms in the last month. Nothing Works and Yorkshire agencies will work for free initially, and the clients will pay if they are happy with what's been provided.
Mr Boyce will be able to call on consultants from a range of specialist agencies, including public relations, advertising, search engine optimisation, telemarketing and website design.
"This kind of results-based model is unique to the integrated consultancy world and has been designed to prosper during times of commercial caution," said Mr Boyce.
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Saturday 26 May 2012
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