YORKSHIRE food producers have been finalising the high-energy menu that will keep the wheels turning at what promises to be the summer’s biggest “sweatworking” event.
Heck Food sausages, Brymor Ice Cream and Black Sheep Brewery are just some of the Yorkshire companies helping to refuel more than 300 cyclists taking part in the Carter Jonas Yorkshire Pedalthon networking event on Thursday.
Organisers say The Yorkshire Post-backed event is designed to bring together businesspeople from across the region – more than 80 companies are involved so far – to network and enjoy some of the best food and scenery the county has to offer.
The riders will be raising money for the Yorkshire Air Ambulance and public transport charity Sustrans, and will have the choice to complete either the 80-mile Yorkshire Challenge or the 40-mile Yorkshire Scenic route.
There will be high-energy snacks at Masham, and a second feed station at Kidstones Pass for those completing the longer of the two routes.
The Yorkshire Challenge riders will tackle several blistering hills, including the thigh-burning Kidstones Pass, which will see them climb 6,000ft in total.
Both circular routes will start and finish at Ripley Castle in North Yorkshire, where riders crossing the finishing line will be welcomed with a hog roast, or vegetarian option.
The Yorkshire Pedalthon, which has been planned by sporting event organiser Breathingspace Live, is sponsored by Yorkshire-based Berwins Solicitors, chartered building surveyors Crowther Turnbull Booth and wind turbine specialists Earthmill.
Carter Jonas’ head of planning in the north, David Boulton, who has been helping to organise the event, said: “The willingness from everyone involved to help make the Yorkshire Pedalthon a success has been fantastic and is a reflection of their pride in, and enthusiasm for, Yorkshire and of course such a beneficial cause.
“Having such high-quality and innovative businesses on board shows just what can be achieved when like-minded people work together.”
Entry to the event is open to both individuals and corporate teams, and costs £150 per person or £500 for a team of four.
For details, visit: www.carterjonas.co.uk/yorkpedals