Businesses will have access to a new suite of services to help boost their international trade through online channels following the launch of a Government support package today at the Autumn Fair at the NEC in Birmingham.
UK Trade & Investment said its new e-Exporting Programme has been created to ensure UK companies are best placed to tap into the huge opportunities that exist online.
UKTI is working with a number of international e-marketplaces including Tmall China, Amazon China, Japanese e-commerce platform Rakuten and Harper’s Bazaar.
It said that operating through these e-marketplaces presents a cost-effective way for companies, particularly small and medium-sized businesses, to increase their reach in terms of both numbers and geography.
The programme will encourage UK exporters to reach out to the generation of digitally-capable consumers who are increasingly influenced through online channels.
The Government said the programme is the first of its kind in the world.
Trade Minister Lord Livingston said: “The UK leads the world in cross-border online sales, but there is still much more we can do to help British business seize this huge opportunity with forecasts of three billion online consumers in just three years.
“Trading online is a great way to start exporting to a new country, enhance distribution in an exciting market and effectively sell while you sleep.