Bring on the snow, says head of fashion retailer
Bonmarche is one of the UK’s largest women’s value retailers and sells affordable, quality clothing and accessories in a wide range of sizes, via its own store portfolio, website, mail order catalogues and through the Ideal World TV shopping channel.
It switched to the main market from AIM last month in a move that reflects its rapid growth over the past two years.
The group made a solid start to the year despite like-for-like sales falling in its first quarter following inconsistent spring and early summer weather which put shoppers off buying new clothes.
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Hide AdAt a time when M&S has been criticised for designing frumpy outfits, Bonmarche said its customers are demanding more fashionable products as they refuse to adhere to old-fashioned views about how mature women should dress.