Halifax sees big rise in mobiles

The leap correlates with more customers using mobiles than their desktop computers for log-ons. The bank said that mobiles are the most popular device with a 38 per cent increase in log-ons compared with last year. There are now 18 per cent more customers logging on via their mobile than desktop.

Halifax customers logged-on over 180 million times in the first three months of the year and there was a 22 per cent increase in customers signing into their online banking in March this year compared with the same time 12 months ago, which equates to an average of 13 log-ons per customer.

The Halifax said that not only are more customers logging on more frequently, they are being more proactive in managing their money when online.

While eight in ten (78 per cent) are logging in to review account activity via their statements, one in five people (19 per cent) are logging on to move money, which is a third more than the same time last year.

Customers browsing habits are also migrating to mobile with 36 per cent more customers choosing to browse online banking with their mobile.

Annie Hind, Halifax digital director, said: “Having the ability to move money between accounts instantly can provide peace of mind for customers that their funds are where they need to be. We know people value being able to access their bank 24/7 and our mobile services are enabling customers to do that when and where they want to.”