Best of British

THE key ingredient to Yorkshire farming’s revival, 10 years after the industry was nearly wiped out by the foot-and-mouth epidemic, is the public’s realisation that local produce is the best of British.

This growing appreciation of quality, whether it be in the supermarkets, at a farmers’ market or choosing a succulent meal in a top-class restaurant, has also brought about a transformation in labelling.

Clear labelling, and transparency about the original source of meat products, has transformed the food industry – and there is now pressure for this approach to apply to other items, like ceramics, that are manufactured here.

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As the food struggle has shown, legislation – driven by either Parliament or the EU – is not essential.

A voluntary code is just as effective and far quicker to implement as it negates the need for years of political procrastination.

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