Callcredit buys customer experience specialist to speed up growth

Bob Munro, chief financial officer at Callcredit
Bob Munro, chief financial officer at Callcredit
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Callcredit Information Group, backed by private equity firm GTCR, has acquired Numero, the customer experience management specialist, in a multi-million pound deal.

The Leeds-based business said the acquisition is designed to accelerate the execution of the company’s product development and software analytics strategy.

Mike Gordon, chief executive of Callcredit, said: “The acquisition demonstrates our commitment to customer experience management by giving us the underlying capabilities to build and deliver solutions that quickly deliver actionable consumer insight to clients, exposing us to higher-value client opportunities.”

Established in 2001, Manchester-based Numero has a strong international and UK client base operating in six core sectors which are complementary to Callcredit Information Group, including retail, finance, telecoms, logistics, utilities and public sector.

David Ross, chief technology officer at Callcredit, said: “This acquisition will accelerate growth, support overseas expansion through Numero’s international footprint and provide a high quality customer management software suite with a strong client base and skilled development resource.”

Guy Colclough, chief executive of Numero said: “We are thrilled to become part of Callcredit Information Group which provides an amazing opportunity for Numero.

“As a business wholly focused on championing the consumer experience, this exciting move represents the dawn of a new era for the company and the final realisation of our original ground-breaking idea in 2001.

“This is a perfect fit for our business and signifies a step change in our ambitions allowing us to accelerate our plans to expand our capabilities to deliver world class customer experience solutions.

“We have been working with Callcredit Information Group since 2002 and will be able to continue to develop our innovative customer technologies by building on their data, fraud and analytics software.

“With a number of exciting new solutions in development, we will be bringing more visionary consumer innovation to the market.”

The company has experienced rapid growth since its inception and employs 74 people at its office in Stockport.