Dame Judi resurrects ‘M’ for TV advert

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Dame Judi Dench has resurrected her James Bond spymaster character M in a bid to change the US cinema rating of her new film.

The actress, whose character was killed off in last year’s Skyfall, is currently starring alongside Steve Coogan in Philomena.

The film, co-written and produced by Coogan, tells the true story of Philomena Lee’s search for the son she was forced to give up for adoption in the 1950s by the nuns who ran the Irish convent where she gave birth.

Coogan plays the journalist who helped Lee attempt to track down her son in the film which has been rated R by the Motion Picture Association of America (MPAA), meaning children under 17 must be accompanied by an adult. The producers want it to be rated PG-13.

The TV video sees Dame Judi playing M addressing Bond, saying: “Just when you thought I was dead. I have an important mission for you. Are you familiar with MPAA?”