‘Don’t dabble, focus’ – the most important words in business

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BUSINESS needs to “carry on regardless” of what any government does, said writer, broadcaster and former MP Gyles Brandreth.

Mr Brandreth, who was previously a Government Whip and Lord Commissioner of the Treasury in John Major’s government, was speaking to the Yorkshire Post at the annual dinner of the Leeds, York and North Yorkshire Chamber of Commerce in York, which attracted over 500 guests.

He said: “I have been through quite a few recessions, in the 1970s, in the 1980s, a terrible one in 1990. These things come and go every few years and in truth I’m not sure that any government knows quite what to do about it.

“It doesn’t mean to say they aren’t trying hard, and there are things that they can do. But frankly what business can do is just get on with it. And the economy of the country survives on the entrepreneurial energy of people in business.” Mr Brandreth said the three most important words that you need to know in business and in life are: “Don’t dabble, focus.” “That means know what you’re doing and do it,” he said. “The reason that North Yorkshire is so successful is all the guys and the girls in this room know what they are trying to do, they focus on it and they work all the hours that God sends them, that is the only way.”.

Richard Flanagan, president of the chamber, told the audience at York Racecourse: “In York and North Yorkshire we must ensure that we are in a position to compete for investment both nationally and internationally. Standing still is not an option – we must embrace those opportunities that we have before us, even though there are tough decisions to be made.”

As keynote speaker at the dinner, Mr Brandreth entertained the audience with tales of his time in Government, and received a standing ovation at the end of his speech.

He is currently a reporter on The One Show on BBC1 and a regular on Radio 4’s Just a Minute.