Downloads challenge DVDs
Blockbusters Avatar, Toy Story 3 and Twilight sequel New Moon were among the top-selling films last year as consumers spent £2.6bn on video entertainment, the British Video Association (BVA) has revealed.
While DVDs still dominate the market, the popularity of digital services grew considerably in 2010, according to the BVA, with more people choosing to view content online and on video-on-demand platforms. Download-to-own sales more than doubled from 35m last year to 78m, while rental-style services through the TV and internet grew in value by 5m to 205m last year.