MOST BEEF farmers do not want cattle to spend their whole life on a Red Tractor farm for its meat to be sold under the scheme’s label, survey results suggest.
The scheme guarantees that Red Tractor meat is reared in Britain to high welfare standards and its leaders have beenconsulting members on a switch to ‘whole life assurance’ from the current 90 days.
But a National Beef Association (NBA) survey of 523 English farmers found that 76 per cent did not believe the change was necessary.
Chris Mallon, NBA chief executive, said: “The proposed new whole life assurance is unnecessary and will not improve the beef supply chain.”
A spokesman for Red Tractor responded to the NBA’s survey, saying: “As today is the closing date for Red Tractor Assurance’s consultation on Whole Life Assurance, it would be premature to predict the outcome of that consultation. RTA will now appoint an independent person to review the responses to its consultation to ensure an unbiased and balanced view. Once that process is complete the results will be announced.”