Marketing firm founder moves up to senior IoD role

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A businesswoman who runs an internet-based marketing agency has taken on a senior post with the Institute of Directors (IoD) in Yorkshire, it was revealed yesterday.

The IoD has appointed Charlotte Britton as the new chairman of its West Yorkshire branch.

She has been involved with the IoD for several years and is leaving her current role as chairman of the organisation’s Yorkshire Young Directors’ Forum to take over as the West Yorkshire chairman.

She replaces Nigel Sikora, who stepped down earlier this month because of work commitments.

Ms Britton is also the founder of Optimum Exposure, a Leeds-based internet marketing and social media agency.

Kenton Robbins, the former vice chairman of the Young Directors’ Forum who is the owner of The Alternative Board in Leeds, will replace Ms Britton as chairman of the forum with immediate effect.

Ms Britton said: “I have been a member of the IoD for five years and chairman of the young Directors Forum for three years. The voice of emerging leaders in Yorkshire has started to be heard and I look forward to working with Kenton to take that further.

“Moving across to the West Yorkshire branch is a great privilege and I look forward to working with the existing committee to grow the influence of the IoD in West Yorkshire and to establish events for our members.”

Mr Robbins added: “It’s an honour to take on this opportunity to further establish the forum as an integral part of the business voice of the region.”

John Thompson, regional director of the IoD in Yorkshire and Humber, said: “I would like to offer my congratulations to Charlotte and Kenton. They have already shown a great deal of commitment to the IoD through previous roles with the organisation and will no doubt continue to develop the West Yorkshire branch and Young Directors’ Forum to provide an invaluable service to our business community.”

The IoD campaigns on behalf of its members to try to influence Government policy.

It recently published a “freebie” growth plan, outlining measures which the IoD believes could stimulate economic growth while costing the taxpayer little or nothing.

The IoD believes that the Government should abolish the right for employees to request flexible working.

According to the IoD, this right creates red tape and does little or nothing to give a boost to flexible working.

The “freebie” growth plan argues that the Government should release green belt land for development to boost the construction sector.

The IoD also wants all future profits from the sale of state-owned bank shares to be spent on big infrastructure projects.