Movie link to youth drinking

CHILDREN aged 10 to 14 who watch a lot of movies featuring alcohol are twice as likely to drink, according to new research.
By The Newsroom
Published 21st Feb 2012, 06:00 BST

Experts questioned more than 6,500 young people four times, asking in each session whether they had seen any of 50 films selected at random.

They were also asked in each survey if they had ever drunk alcohol behind their parents’ back and at what point they started binge-drinking (having five or more drinks in a row).

The films were then analysed for alcohol use.

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The results showed that children who watched the most films featuring alcohol were just over twice as likely to have drunk alcohol and 63 per cent more likely to have made the transition to binge-drinking than those who watched few such films.