Nipper howls to the moon for vampire DVD release date

The familiar image of Nipper the dog has a spooky makeover and has been turned into a sinister howling wolf.
By The Newsroom
Published 16th Mar 2010, 10:09 BST
Updated 16th Mar 2010, 10:09 BST

The well-known logo for HMV has been transformed ahead of the release of New Moon on DVD and Blu-ray next week. The film – the second in the Twilight saga – is expected to prompt a sales rush among fans of the vampire teen movie hit.

Nipper has been substituted in the century-old logo only once before, when in 2007 he was replaced by Gromit. The animated hero, of Wallace And Gromit fame, stood in during a promotion for children's films.

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The temporary change of logo comes just days after Nipper was given a permanent memorial in his home town.

A small road in Kingston upon Thames in Surrey has been named after the dog – who died in 1895.

Related topics:Surrey