How Yorkshire postcards can still spread happiness – The Yorkshire Post says

EVEN though postcards are, regrettably, another victim of time, and modern communications, 150 years after it became fashionable for holiday-makers to send them to acquaintances, their enduring social value is still significant as The Yorkshire Post begins a series showcasing the county’s coast.

Staithes is the centrepiece of The Yorkshire Post's first postcard giveaway.

Not only are the postcards, which will be given away with copies of this publication throughout next week, a brilliant way to promote the beauty of Yorkshire’s resorts, but they are also a chance for readers to send a note, and good wishes, to the recipients – even if it’s just to say that they are thinking of them and to brighten their day.

Given the extent of the loneliness epidemic before the first Covid lockdown was implemented back in March, it’s more important than ever to stay in touch with family and friends – whether by phone or postcard. As the campaigner Dame Esther Rantzen continues to implore, it is the personal touch that matters most.

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Loneliness campaigner Dame Esther Rantzen is a strong advocate of postcards.

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James Mitchinson