Loss of Made in Britain stock is part of problem at M&S

From: RA Jackson, Goodwell Lea, Brancepeth, Co Durham.

Jayne Dowle’s piece on Marks & Spencer (Yorkshire Post, November 12) certainly hit the spot but I suggest that she omitted one other reason for the fall of this paragon of retailing.

Until relatively recently, M&S always claimed to have a very high percentage of stock made in the UK.

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This is no longer the case and even a review of my own M&S stuff shows an overwhelming degree of offshore manufacturing.

The impact of this has been twofold. Firstly, M&S lost a key unique selling point.

After all, most people are prepared to pay a little more to buy stuff made in this country, knowing it to be high quality and hence creating a brand loyalty.

The problem for M&S is that once we are limited to buying overseas-made goods we might as well shop for them anywhere and the cheaper the better.

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Secondly, the removal of the British manufacturing base has thrown thousands out of work. In some areas this has caused a direct boycott of M&S, in others just a simple reluctance to buy from the company.

Overall, it has cost our economy dearly in increased costs for unemployment benefits and lost taxation revenue from earnings.

A Sunday broadsheet ran a story recently noting the gradually increasing return to these shores of manufacturing activities which had previously gone overseas.

A number of reasons were highlighted, not least increasing air transport costs and detrimental effect on the environment.

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The most important reason mooted, however, was that the people who worked for sweatshop wages are now pushing for better human rights and a living wage. Consequently, the financial advantages of going overseas are being seriously eroded.

One can only hope that its chief executive Marc Bolland realises that what M&S stood for is as pertinent now as it was when the Penny Bazaar started in Leeds Market and takes action to recapture the USP without further delay.

From: Peter Hyde, Kendale View, Driffield.

I GENUINELY try very hard to buy British made goods so when my wife dictated that I was in need of a new hat, I shopped around.

I thought I had found the right titfer when I visited Marks & Spencer. Picking up a hat of the correct size, small since I am not a big head as some are inclined to say, I looked inside and there found a prominent label proclaiming: “Made from Yorkshire Tweed woven by Moon for Marks & Spencer.”

Great, I thought, and happily paid for it and wore it.

Today, however, I looked inside the hat and on a small label in the back it said: “Made in China”.

Why does a firm like M&S do things like this?

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