Ready meal named top island luxury

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Mankind has come a long way since the days of hunters and gatherers – but the modern British man’s survival gene could be in danger of becoming extinct, a new survey suggests.

Ready meals and toiletries are the luxuries more than a quarter of men could not live without, with 29 per cent choosing ready meals as their must-have item on a remote island, above taking a hunting knife or fishing line.

Some 26 per cent said they could not live without their toiletries, according to the Channel 4 survey of British men.

And 62 per cent said they would not be able to start a fire without the aid of a lighter – so they may have trouble heating up their ready meal.

The survey found just 10 per cent of men spend their spare time playing sport, nine per cent pursue outdoor activities and 15 per cent tend to their house or car.

The survey findings come as Channel 4 launches new five-part series The Island with Bear Grylls, featuring the real-life experiences of a group of men struggling to survive on a remote island.