Spread the news - There’s a Marmite jar on my house

Pam Harrison – a member of the exclusive invite-only fan club, the Marmarati – loves Marmite so much she donated her house to the brand’s latest marketing campaign ‘End Marmite Neglect’.

Residents in Castleford awoke yesterday to find the semi, on Holywell Lane, covered in a giant mural of a Marmite jar.

Pam explained that she was approached by Marmite execs to help raise the profile of the campaign and offered up her house for the temporary painting.

“The artist has done a magnificent job - it’s really lovely. People are stopping and taking photos, saying it’s brilliant. It’s a fun thing.”

She joins fellow Mamarati in supporting the campaign - including farmer Jack Skillington in Kent transforming a flock of sheep to bear the logo, and Saire May in North Sheilds who has changed his surname by deed poll to Marmite. The latest TV ad campaign by Marmite is an appeal to prevent cruelty and alleviate suffering to all jars forgotten at the back of kitchen cupboards.

Pam said: “We’re all a bit nuts but we’re all a like minded group - people with the same sense of humour.”

Pam has a collection of 30 unopened jars of Marmite as well as several on the go - which she uses for breakfast, cooking and feeding her pets, Adora the Jack Russell and Frankie the tabby cat.

And she makes sure she never goes a day without, taking Marmite with her on holiday and carrying an emergency jar in her handbag, in case “something needed a little lift”.