Mothercare has slashed its prices by 50% to shift remaining stock – here are some of the best deals

Mothercare has slashed its prices by 50% to shift remaining stock – here are some of the best deals
The company closed 50 UK stores in 2018, before announcing that it would try to sell off its entire UK arm in 2019, after sales dropped by almost 25 per cent. Photo: Shutterstock.

The childcare retailer, which went into administration earlier this month, has lowered prices by up to 50 per cent as part of its closing down sale.

From today (Thursday, November 28), customers can buy pushchairs at half price, while all items of furniture is 30 per cent off.

Bargain prices

Here are some of the best bargain deals up for grabs:

Mothercare Genie Pushchair, slate

WAS £380. NOW £190 (50% off)
Suitable from birth, this versatile pushchair converts from pram or pushchair to travel system, and can be used with the genie second seat (sold separately) to create a tandem pushchair – perfect for growing families.

Mothercare Jive Stroller, hearts

WAS £38. NOW £19 (50% off)
A great value lightweight stroller, perfect for day trips or holidays and suitable from 6 months.

Chicco Oh La La Stroller, silver

WAS £100. NOW £50 (50% off)
Weighing as little as 3.8 kg, this stroller can be lifted with just one finger. It’s extra compact and quickly foldable, with one solid combined handle for a smoother ride.

Mothercare 4-wheel Journey Chrome Travel System, sand

WAS £299. NOW £149.50 (50% off)
This sleek journey travel system comes with a group 0+ car seat and convertible pram-to-pushchair seat unit, giving your baby everything they need to travel in comfort and style from newborn to toddler

A troubled decade

Mothercare’s UK business has struggled to turn a profit for more than 10 years, and has built up significant debts. The company has cut costs, and closed 58 stores over the past 18 months in an effort to balance the books.

While executives claim that the company will be debt free by 2020, it still faces an uphill struggle in an increasingly competitive market, and Mothercare’s share price has almost halved since June this year.

In January it was revealed that even Mothercare’s online sales were struggling, falling by 16 per cent over 12 months.

In March, the company sold off its Early Learning Centre arm for £13.5 million, stating that it did not have the money needed to invest in the brand.

Mothercare Stores in the UK

The retailer is set to close all 79 of its UK stores, threatening jobs in the following locations:

Basildon
Chelmsford
Harlow
Ipswich
Norwich
Peterborough
Stevenage
Watford
West Thurrock
Derby
Leicester
Lincoln
Northampton
Nottingham
Croydon
Edmonton
Greenwich
Harrow
Hayes
Kingston Upon Thames
London
Orpington
Romford
Stratford
Wood Green
Aintree
Bromborough
Chester
Gateshead
Manchester
Prescot
Preston
Warrington
Lisburn
Newry
Newtownabbey
Aberdeen
Dundee
Edinburgh
Falkirk
Glasgow
Aylesbury
Basingstoke
Canterbury
Dartford
Eastbourne
Havant
Milton Keynes
Reading
Slough
Southampton
Bristol
Gloucester
Plymouth
Poole
Swindon
Taunton
Torquay
Truro
Cardiff
Swansea
Dudley
Leamington Spa
Rugby
Solihull
Stoke On Trent
Tamworth
Telford
Worcester
Huddersfield
Huntington
Kingston Upon Hull
Leeds
Sheffield
Wakefield