Yorkshire golf: Chris Stratford visits iGolfStudio in Sheffield run by former county champion Iain Mackenzie

And it seemed magical to me that when I left about an hour later I had managed to add 15 yards to my drives.

But this was not the result of Mackenzie, a director of Huddersfield-based MIA Sports Technology & MIA Sports Solutions, casting a spell over my swing.

It was an impressive demonstration of the improvements golfers can be pointed towards by analysis using iGolfStudio’s impressive suite of full swing features.

These include the FlightScope X2 Elite launch monitor, V1 Branded Academy video analysis, BodiTrak, and the Quintic Ball Roll System for improved putting.

These are names with a sci-fi resonance that are likely both to excite and inspire immediate confidence among golf’s technophiles.

And the results should also win over any technophobes who might be wary of information overload.

Such wariness is a possibility Mackenzie acknowledges, but having supplied more than 1,400 MIA Sports Technology customers worldwide with the equipment, he is an expert in analysing the data and extrapolating information to assist in improving a golfer’s game.

Which is how he managed to add 15 yards to my drives after I had just a handful of swings using FlightScope.

“Sometimes too much information for people is not good because they do not know what to do with it,” says the 60-year-old son of former Sheffield Wednesday footballer Laurie Mackenzie.

“Other people might want all the information, so I always say it is our responsibility to decide what is relevant to tell an individual.

“Sometimes players are not bothered about their club angle club speed, they just want to know what they’re doing wrong; other people want to know what the spin rates are, what the launch angles are - absolutely everything.”

Side and back views recorded on video by FlightScope show up my swing deficiencies that would need technical assistance from iGolfStudio’s teaching professional Tom Johnson to help me eradicate.

But the plethora of data up on screen detailing my shots allowed Mackenzie to make the swift analysis that led to the immediate addition of 15 yards on my drives.

“Driver optimisation allows us to work out what the maximum distance is that you can obtain, dependent upon the clubhead speed,” he says.

“We work out what launch angle we need to achieve and what spin rates we need to achieve in order to work towards achieving that maximum.”

Improving spin rates will involve hitting the ball towards the toe and slightly high of centre - a matter of improved technique. But improved launch angle? That was the simple key to my increased yardage.

“If we can improve your launch angle from 11.6 to 15.9 you could get 18 yards more carry,” he deduces. “To change the launch angle is quite easy, and it could be just to tee the ball higher and you could move the ball further forward in your stance, although you will change your swing characteristics a little bit if you change the latter.”

Using a higher tee and placing the ball slightly further forward in my stance moved me up towards my optimum carry distance, but the same would not necessarily be the solution for every player. But FlightScope’s data, combined with Mackenzie’s analysis of it, is likely to provide the answer.

Its use can also allow a player to gauge with complete accuracy the length he or she hits every club - although the results are unlikely to massage the ego.

“Three or four years ago we were at the London Golf Show doing a long drive competition with FlightScope with one of the club manufacturers and what they asked everyone before they used it was how far they hit the ball,” recalls Mackenzie. “Virtually 99 per cent of people said they hit the ball a lot further than they actually did.

“Knowing your yardages, all through the bag, is a key to improved scoring.”

Mackenzie should know; he was Yorkshire champion in 1977 and 1980, played 135 times for his county, won the European Mid Amateur Championship in 1994 and the Slovenian Mid Amateur title in 2002.

And it is not just distance data that FlightScope provides. Another key element in achieving consistent ball striking is shaft flex and FlightScope can also be used as a tool to highlight any shaft flex problems that exist and how to remedy them.

iGolfStudio provides club fitting and shaft fitting services as well as - tucked away at the rear of the FlightScope area - the Quintic Ball Roll System for putting analysis.

Even players who might shun a welter of data know the game’s age-old formula: rolling 3 shots into 2 around greens = lower scoring.

You can only do that by putting well and Quintic performs a similar role to FlightScope in providing both information and video footage about the putting stroke.

Little stickers with reflective dots on them are placed strategically on the putter to gauge its shaft length and to help track its path; similar dots on the ball help monitor its path.

The video provides information on shaft and face angle, whether the latter is open or closed, as well as whether the ball is rolled or, in my case, launched - definitely not a good thing.

A player’s dominant eye is ascertained to assist with the process, and a laser on the clubhead shows where it is pointing. I miss all my putts, played on a flat surface, to the right - which is where the laser shows I am inadvertently aiming. As well as driving an average 15 yards further in my first round after the session, I also holed every putt from six feet in due to a change in alignment.

iGolfStudio’s services also extend to providing tailor-made putters through a company called Raa, although Mackenzie admits they do not come cheap - expect to pay around £350.

“These putters are expensive, but they are handmade to your specification,” he says. “Using Quintic we know the correct lie for you, the correct loft, the correct putter length.

“People will think about changing their driver each year and buying a new set of clubs regularly, but they might stick with the same putter they’ve had for 10 or 15 years. Yet it is a vital club.”

Prices for iGolfStudio’s services can be found on their website - www.igolfstudio.co.uk - and the studio itself is on Europa View at Sheffield Business Park.

There are discounts available when booking a series of lessons or sessions, and all data is stored so that progress can be charted during each visit.

Email [email protected] or call 0114 244 2322.