Brand consultancy relocates 50 staff to landmark city centre building

Brand consultancy Propaganda has relocated its 50 staff to a prominent city centre building.

The firm has moved its team into 1 City Square in Leeds.

Propaganda works with brands across multiple sectors, from professional services, manufacturing, construction, health, beauty and retail.

Clients include Clipper Logistics, Endless LLP, GenM, BSW Group and Woodlands.

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Julian Kynaston, founder and chairman of Propaganda, with Laura Kynaston, managing director of PropagandaJulian Kynaston, founder and chairman of Propaganda, with Laura Kynaston, managing director of Propaganda
Julian Kynaston, founder and chairman of Propaganda, with Laura Kynaston, managing director of Propaganda

The firm has moved to 2,232 sq ft of space on the ground floor at the city centre, plug and play office development.

The rent includes 16-desk plug and play workspaces and 20 touchdown spaces; a business lounge, a café, two gym/studio fitness facilities, secure cycle racks and charge points, secure car parking and EV charging points, as well as being fully connected.

Propaganda will join existing occupiers including Teneo, Brabners, Deloitte and Avison Young.

Clair McGowan, associate director at CBRE Leeds, who advised landlord APAM on the deal, said: “We are continuing to see a flight to quality for businesses in the city with Grade A space being where it’s at.

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“The quality of the plug and play space offered here meant we secured the occupier before launching the space to market and we are delighted to secure this new home for leading brand consultancy Propaganda.

"Office space has to work smarter to attract quality organisations and 1 City Square ticks all the boxes with first class facilities and amenities that are engaging, wellbeing focussed, flexible and convenient.”

Laura Kynaston, managing director at Propaganda, added: “It’s a fitting time to move to new premises in one of the leading business addresses in Leeds. It sees Propaganda in the company of the consultancy and professional services businesses we are increasingly working alongside.”

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