Yorkshire jewellery firm invests £3m in new luxury Swiss watch boutique

Family-owned jewellers Berry’s has invested £3m in a new boutique selling luxury Swiss watches.

The new Vacheron Constantin store on Commercial Street in Leeds is the only Vacheron Constantin boutique in England outside of London.

Vacheron Constantin, which has more than 265 years of heritage, is known for its intricate, handcrafted timepieces.

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Neighbouring store, Owen & Robinson, is also set to receive a makeover and will soon become an additional Berry’s showroom.

Berry's has invested £3m in its latest luxury Swiss watch boutique in Leeds city centre.Berry's has invested £3m in its latest luxury Swiss watch boutique in Leeds city centre.
Berry's has invested £3m in its latest luxury Swiss watch boutique in Leeds city centre.

Simon Walton, managing director of Berry’s, said: “As a business born in the heart of Leeds, we’re delighted to be contributing to the economy of the city.

"We’ve been able to open the doors to the Vacheron Constantin boutique where other stores on the high street have unfortunately closed and are proud to create new job opportunities within the community.”

The £70m turnover Berry’s business has 11 stores, predominantly in Yorkshire, employing more than 115 people.

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Its customers range from young couples buying engagement rings to wealthy individuals willing to spend over £250,000 on a Swiss watch.

Last year, Mr Walton told The Yorkshire Post that luxury Swiss watches were driving business growth.

“People appreciate the mechanics of a Swiss watch. It’s a bit of a family heirloom, something to hand down generations, because they retain their value,” he said.

During lockdown, rare Swiss watches drove online sales in those quiet months.

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When businesses reopened after the third lockdown in 2021, Mr Walton said he was taken aback by how busy his shops were again.

“The demand of certain brands far outstrips supply and people have seen it an investment. There are waiting lists for 10 years for some watches. It’s quite remarkable,” he added.