Britool opens second front with new range

Britool – as the company is better known – was the main provider of tools to the British Army during the Second World War.

Altogether, the company provided 200 million wrenches, sockets and accessories to the Army during the conflict.

The Britool brand is still around today, and it aims to win a larger share of the UK tool market.

Sheffield-based Britool Expert will launch more than 1,200 products to the professional market in April.

The products have been re-designed by the design team at Facom, one of Europe’s biggest hand tool brands.

Britool, which has 100 staff in Sheffield, is part of the Stanley Black and Decker Group.

Liam Kettlewell, the project manager for Britool Expert, said: “This new launch is just the first step of our vision for the Expert brand.”

The Britool Expert website will launch in March and the new product range will be available to customers from the following month.

In 1991, Britool merged with Facom, which is Europe’s largest hand tool manufacturer.

In 2006, Britool and the Facom group merged with Stanley – the world’s largest supplier of tools.

As a group, Stanley Black and Decker employs 40,000 staff and operates in more than 175 countries.

According to the latest financial results, revenues increased in the final quarter of 2010 by 10 per cent to $2.4bn.