Bruntwood launches virtual reality view

Businesses will now be able to explore new commercial developments before completions with a new virtual reality viewing experience introduced by Bruntwood

Platform, the office development above Leeds station, will be the first development in its portfolio to offer the experience along with Neo in Manchester.

“Physical viewings provide the opportunity to get a sense of the scale and feel of a property, while the virtual reality allows you to bring the space to life before it exists,” said Craig Burrow, director of Bruntwood in Leeds.

He added: “Our offices are brought to life by this technology, and shows potential customers how flexible the workspace is for the ever-changing world of work and how individual a new office could be.”

Whilst Platform is undergoing its transformation, agents and potential customers will be able to explore the completed building using the virtual reality tour which can also be accessed via the Bruntwood website,

www.bruntwood.co.uk/platform, and viewed on screen or with virtual reality headsets and Google Cardboard.

Agents and customers will also be able to make use of the technology onsite using Samsung Gear headsets, which, in the long term, will feature on more new builds and redevelopments.

Jamie Boulger, head of digital at Bruntwood, said: “We’re constantly searching for innovative ways of improving our customer experience throughout every interaction with Bruntwood and this project has enabled us to significantly enhance the viewings of buildings during the development phase.”

He added: “Virtual reality represents an area of massive investment for the tech industry, evident by the fact that eight of the top ten companies in this sector are now involved, so this is more than a passing fad.”