Carl Hopkins and Claire Young will support people starting and growing their businesses by passing on their expertise, as well as helping to recruit more men- tors.
They have signed up to support the West Yorkshire Enterprise Agency’s MYMentor progra-mme.
The West Yorkshire Enterprise Agency is the enterprise arm of the Mid Yorkshire Chamber of Commerce. Mr Hopkins is the commercial director of public relations and marketing firm Faith PR.
He owned the UK’s oldest independent marketing agency JDA, until he sold the business in 2007, and he has also featured on Channel 4’s The Secret Millionaire.
Ms Young was in the final of BBC One’s The Apprentice in 2008. She now works on several projects designed to encourage more young people to become entrepreneurs.