Monsoon chooses ex-Dixons man as new chief

Former Dixons boss John Browett is making a retail comeback as the chief executive of Monsoon Accessorize, four months after his shock exit from Apple.

Mr Browett is understood to be taking the top job on March 4 in a role that will see him head up more than 1,000 stores across 74 countries, including around 400 outlets in the UK.

His appointment comes after an abrupt departure from IT giant Apple in October, six months after he relocated to California to lead its global store chain.

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He quit as chief executive of Dixons to join Apple after a highly regarded stint at the Currys and PC World firm, but left the technology group following a management shake-up amid reports of employee backlash over his plans for staffing changes at stores.

Monsoon Accessorize has been looking for a new chief executive since May last year.

He will bring to the group his experience of leading a big international retailer and knowledge of online shopping gained at Dixons, while he was also previously a senior executive at supermarket Tesco.

Monsoon was founded in 1973 by Peter Simon, who set up a stall on Portobello Road in London selling hand-crafted and bohemian fashion inspired by his travels around the world.

Accessorize was launched in 1984 selling high street accessories, and Monsoon Home followed in 1998.

There are now more than 240 Accessorize stores in the UK and over 800 overseas.

Monsoon was floated on the stock market in 1999, but taken private again by Mr Simon in a £755m deal in 2007 after a chequered time on the stock market.

Mr Simon said: “We conducted an extensive search for a new chief executive and John has the skills and experience needed to take Monsoon Accessorize to the next level.”

Mr Browett held a number of roles at Tesco during a nine-year tenure, including chief executive of and UK operations director.

The 49-year-old was appointed boss at Dixons Retail in 2007 and oversaw a turnaround of the group amid a difficult time for consumer electronic retailers.