QHotels sets turnover target as it invests £50m in improvements

The Yorkshire-based company said it planned to improve and upgrade areas including bedrooms, bathrooms, furnishings, air conditioning and conference and events spaces.

More than £1m will be spent on wi-fi facilities, to benefit conference and events customers by increasing the available bandwidth and access points.

A spokesman said: “The investment is a clear demonstration of confidence in the stability and future of the group, which is currently 12 per cent ahead of last year’s figures and expects to break £200m turnover, for the first time this year.”

QHotels, which is based in Morley, West Yorshire, was founded by Michael Purtill and Ian Goulding in 2003 with just two hotels and has grown to 27 properties across the UK, with the acquisition of six former De Vere Hotels and De Vere Luxury Lodges in November 2014. Last year QHotels sold more than one million rooms.

In 2014, it reported a turnover of £132m, excluding the six De Vere properties.

Michael Purtill, managing director of QHotels, said: “We constantly look at ways to deliver better products and services and how we can continue to improve, based on our customers’ feedback.

“We were the first large hotel group to offer wi-fi free for guests, but now with the demands of streaming and multiple devices we need to make sure that we not only keep pace with customer expectations but exceed them.”

QHotels’ portfolio includes the Aldwark Manor Golf & Spa Hotel in York, The Queens Hotel in Leeds city centre and Oulton Hall, near Leeds.