There's been global interest in the sale of the Cleethorpes theme park's fixtures and fittings - which includes everything from a 114-year-old carousel to a ghost train.
There have been more than 700,000 hits on the online auction catalogue and over £40,000 of advance bids.
The auction begins on Wednesday morning, when the first of 1,300 lots go under the hammer.
The carousel, dodgems, monorail and ghost ride will be auctioned on Thursday.
Auctioneer Carl Vince said: "We are expecting around 5,000 people for viewing over the next two days.
"Everyone is coming down and wanting their little piece of Pleasure Island which is fantastic.
"We've had lots of calls from Worksop, Doncaster, Leeds and Wakefield.
"The biggest interest by far is the Tinkaboo Sweet factory. Toffeeheads are going for between £70 and £120, signs for between £30 and £50.
"People have a realistic chance of buying something."
The star lot is the 114-year-old carousel (guide price £180,000 – £250,000)
Viewing is today and tomorrow from 9am to 5pm.