It’s unsurprising if you did, because film and television hotspot Halifax was chosen to star in a new advert for the international sportswear giant.
The rumour mill went into overdrive earlier in the year when crews were spotted filming in and around Boothtown.
If you look closely, shots of the town can be seen at various points throughout the six-minute ‘The Switch’ advert, alongside footballers Cristiano Ronaldo, Harry Kane and Anthony Martial.
It looks like our borough really does live up to its ‘Callywood’ title!
Nike declined to comment.