Created by stylist, Sinead McKeefry, Claudia’s Traitors look takes traditional country staples - tweed jackets and coats, fairisle and chunky knits - and mixes them up with more than a splash of gothic glamour, to create striking, fresh, edgy yet wearable looks that work for all ages.
Sinead shares details of Claudia’s outfits on Instagram. She has previously described the inspiration behind them as “Ronnie Corbett meets Princess Anne meets Madonna (the Guy Ritchie days)”.
Knitwear is a key element - Sinead has an MA in Knitwear - as are tweeds, and favourite brands worn by Claudia on The Traitors III include Brora (which has a shop in Harrogate); Purdey; Johnstons of Elgin; Barrie; Jigsaw; Dr Martens; Holland Cooper and The Vampire’s Wife (now sadly no longer with us although its genius lives on in many wardrobes, including Claudia’s).
Looks for The Traitors III so far have ranged from the country-style breakfast look to the round table gothic glam look.
And it’s not just about Claudia, because contestants of all ages have been showcasing their own take on British country style. Ordained priest Lisa has been wearing Yorkshire brand Rydale, and looking very natty, too.
The Traitors III finale is on BBC1 tonight, Friday, January 24, from 8.30pm.
1. The Traitors III Claudia Winkleman
The Traitors III Claudia Winkleman has been slaying it in style in 'haute country' wardrobe of tweeds and knits mixed with gothic glamour. Picture BBC / Studio Lambert / Euan Cherry Photo: Euan Cherry
2. Claudia Winkleman in navy wrap coat
Claudia Winkleman wears a navy wrap coat hollandcooper.com. Picture: BBC, Studio Lambert, Euan Cherry Photo: Euan Cherry
3. Claudia Winkleman wears black lace dress and knit
Claudia Winkleman wears black lace dress @costarellos knit @brotafashion coat @bella_freud boots @hunterboots - picture: BBC, Studio Lambert, Euan Cherry Photo: Euan Cherry
4. The Traitors Claudia Winkleman does gothic glamour
The Traitors Claudia Winkleman exudes gothic glamour in a Jigsaw blazer and shirt by @dreamsisterjane. Picture: BBC, Studio Lambert, Cody Burridge Photo: Cody Burridge