Persimmon sees sales rise

Persimmon, one of Britain’s biggest housebuilders, said revenue rose in the first half of the year as consumer sentiment remained resilient even in the run-up to May’s general election.

By The Newsroom

Published 2nd Jul 2015, 09:55 BST

The York-based company said new volumes rose seven per cent to 6,855 units in the six months to June 30 despite opinion polls predicting that no party would secure an overall majority in parliament.

National polls, especially when a close or uncertain result is predicted, are often blamed for cooling demand in the housing market but the country’s largest builder by volume, Barratt, also said in May that sales had not slowed.

In a trading update Persimmon said: “Customer sentiment remained resilient through the period running up to the general election on May 7 and confidence has improved subsequently.

“New home legal completion volumes increased by seven per cent to 6,855 units and total revenues increased by 12 per cent to £1.34 bn.

“Visitor numbers to our sites across the UK have been in line with the prior year and cancellation rates have remained at low levels.”

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