Rotherham’s mission to the States

Paul Woodcock, director of planning, regeneration & culture at Rotherham Metropolitan Borough Council, was one of the keynote speakers at the conference. He described how the ERDF-funded Growth and Prosperity in Rotherham (Soft Landing Zone) project works by helping Rotherham companies to access international markets.

He also told delegates how the project helps foreign investors who choose to locate to RiDO’s business centres.

Mr Woodcock attended alongside Rotherham Councillor Gerald Smith. The pair held discussions with representatives from El Paso (Texas) on behalf of kitchenware designer and manufacturer Yormii, based at the Matrix Business Centre in Dinnington.

They also made connections for Vitalife Teas, based at RiDO’s Fusion@Magna Business Centre with businesses in Canada and Malaysia.