Strong European and US trading boosts Burberry sales

British luxury goods maker Burberry posted a 9 per cent rise in second-half underlying sales, with strong trading in the United States and Europe helping to make up for weakness in major markets such as Hong Kong.

By The Newsroom

Published 15th Apr 2015, 09:23 BST

Burberry’s total revenue in the six months to March 31 reached £1.423bn, while sales from its directly operated network of stores were also up 13 per cent on an underlying basis during the period.

Christopher Bailey, chief creative and executive officer, said: “We are pleased to report a robust second half performance, despite an uncertain external environment.

“Total revenue grew by nine per cent underlying and 13 per cent in retail, as customers responded strongly to product innovation, especially in our core British-made heritage trench coats and scarves, while we continued to invest in digital and retail initiatives, including flagship openings in Los Angeles and Japan.

“We anticipate external challenges will continue in the current year, but remain confident in our long-term strategy to build the Burberry brand and business globally.”