Fashion brands create 23 jobs with new store

Fashion retailers Simply Be and Jacamo are to launch a new store at the White Rose Shopping Centre in Leeds today.

The opening, which will create 23 jobs, will mark Jacamo’s seventh store and Simply Be’s eighth.

Together, the two brands will share 4,551 sq ft of floor space, with a little over half being occupied by Simply Be.

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It will feature a mix of designer labels and own brands, including Jacamo’s Flintoff by Jacamo collection, designed by former England cricketer Andrew Flintoff, Penguin, Fenchurch and Voi. Womenswear labels include Lovedrobe, Joe Browns, Luxe and AX Paris.

Jeanette Carter, retail director, said: “We are delighted to open the store in Leeds, introducing our huge range of clothing to shoppers across the area and beyond.

“We want to create an environment where men and women can shop easily and with the least amount of hassle and we’re looking forward to welcoming everyone down to the new store.

“We have been really impressed by the demand from our existing stores, and we hope that this new store continues to buck the trend of the declining high street and becomes another great reason to shop in Leeds.”