Jobs boost for Doncaster as it becomes first place in UK to welcome Irish food brands

The Frenchgate Shopping Centre, Doncaster, has been chosen as the first location in the UK to launch two major Irish food and beverage brands.
WOWBURGER, which is part of the Press Up Hospitality Group, currently has 14 outlets in Ireland, around Dublin and Cork.WOWBURGER, which is part of the Press Up Hospitality Group, currently has 14 outlets in Ireland, around Dublin and Cork.
WOWBURGER, which is part of the Press Up Hospitality Group, currently has 14 outlets in Ireland, around Dublin and Cork.

WOWBURGER and Elephant & Castle are taking 2,800 sq ft and 4,000 sq ft units respectively within the centre. Both will open on the first floor of Frenchgate’s North Mall Gallery in the fourth quarter of 2020.

WOWBURGER, which is part of the Press Up Hospitality Group, currently has 14 outlets in Ireland, around Dublin and Cork.

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Also from the Press Up Hospitality Group's stable,the Elephant & Castle is an Irish restaurant chain which was set up in Dublin’s Temple Bar 30 years ago, as an extension of its original sister restaurant in the Lower East-Side in Manhattan, NYC.

Patrick Mellon, Frenchgate General Manager, said: “Our strategy is to create a unique mix of choice, quality and experience for visitors, be they living locally or travelling to Frenchgate from across the region.

“The approach has been successful historically and is even more relevant now as the centre emerges from the lockdown. Securing these two strong brands for their UK launch sites is a great accolade for the centre and a testament to the leasing team’s commitment to delivering the vision.”

Commenting on their first UK signings, Laura Arnold, head of marketing and public relations at Press Up, said: “We have been planning the UK debuts of WOWBURGER and Elephant & Castle for some time, following closely a handful of locations that meet our requirements.

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“Frenchgate is ideal, with its high footfall, strong regional appeal, and an evident commitment to providing visitors with a range of engaging F&B brands.”

Time Retail and Rawstron Johnson represented The Frenchgate Partnership.

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